Bali Introduces New 2025 Tourist Guidelines to Safeguard Cultural Heritage and Foster Sustainable Tourism

Denpasar, Indonesia — On March 24, 2025, the Bali Provincial Government took a significant step towards preserving its rich cultural heritage and promoting sustainable tourism by issuing a new set of guidelines for foreign tourists. The new regulations, detailed in Circular Letter (SE) Number 7 of 2025, were announced by Governor Wayan Koster in a bid to enhance the experience of visitors while protecting the island’s sacred sites, traditions, and the environment.

Cultural Respect at the Forefront

The updated guidelines stem from changing circumstances over the past year and a half since the last circular was issued in 2023. Governor Koster stressed the importance of fostering respect for Balinese customs and traditions. The new regulations obligate tourists to show respect for temples, sacred symbols, and take part in local customs during ceremonial activities, indicating that failure to observe these practices could lead to consequences under Indonesian laws.

Specifically, the guidelines require visitors to wear modest clothing when accessing sacred sites and to behave respectfully in all public areas, including temples, restaurants, markets, and other tourist spots. Governor Koster remarked that these changes are critical to maintaining Bali’s cultural integrity amidst increasing visitor numbers.

Enhanced Travel Experience Through Licensed Guides

A notable requirement in the new guidelines is that every foreign tourist must now be accompanied by a licensed local tour guide. These guides play a crucial role in enriching the tourist experience by providing insights into Balinese ecology, traditions, and culture. The policy aims not only to enhance understanding but also to minimize possible cultural misunderstandings or conflicts between visitors and locals.

Introduction of Tourism Levy and Financial Regulations

The government has also instituted a tourism levy of Rp150,000 (approximately $10), which supports local conservation efforts and the maintenance of tourism infrastructure. Tourists can settle this levy either upon arrival or during their stay.

In order to ensure financial transactions adhere to local laws, the new rules mandate that tourists exchange currency only at licensed KUPVA institutions, such as banks or certified non-bank operators. Digital payments are required to use the Indonesian QR code, and transactions must be carried out in Indonesian rupiah. These measures are aimed at enhancing financial transparency and reducing illegal currency activities, thus protecting both tourists and local businesses.

Stricter Regulations for Driving and Transportation

With an emphasis on safety, the updated guidelines enforce stricter rules for foreign tourists wishing to drive in Bali. Tourists are required to possess a valid international or Indonesian driving license and must wear appropriate clothing and helmets while riding motorcycles. Reckless driving, including violations like exceeding vehicle capacity or driving under the influence, is strictly forbidden.

Only roadworthy vehicles rented through licensed providers are allowed on the roads to safeguard against accidents that have increasing involved tourists.

Limiting Accommodation and Attraction Access

The Circular Letter also calls for tourists to book accommodations exclusively through licensed hotels and guesthouses. Additionally, visitors must follow any regulations established by local authorities or tourism operators at various destinations, particularly sacred sites. The guidelines include a strict ban on entering the main and middle sanctums of holy places unless engaged in a legitimate religious ceremony.

Commitment to Environmental Protection

Aligning with global sustainability efforts, the new policy prohibits practices that harm the environment, such as littering, pollution, and the use of single-use plastics. The administration aims to create a more eco-conscious tourism culture by addressing behaviors that have previously marred Bali’s reputation as a tourist destination.

Local communities are empowered to report violations through an official hotline, enhancing communal oversight as a means of preserving local culture and values.

Building International Support

The announcement has garnered support from various international stakeholders, including the Australian embassy, which has reiterated the importance of respecting Bali’s laws and environment. This collaboration underscores a global commitment to sustainable tourism and cultural preservation, as Bali seeks to attract 6.5 million foreign visitors in 2025 with a focus on responsible tourism practices.

Implications for Tourism Industry Stakeholders

As Bali adjusts to these new regulations, travel agencies, hotels, digital booking platforms, and airlines must ensure their clients are informed and compliant with the updated guidelines. The changes present an opportunity for collaboration with local guides and cultural educators to enhance traveler orientation and experiences.

By prioritizing high-value and respectful tourism, Bali aims to develop a model that may influence other culturally rich destinations worldwide, ensuring that the island’s legacy is preserved for future generations while fostering a sustainable tourism economy.

For more information about the new guidelines or to plan a culturally respectful visit, travelers can consult official government tourism portals or contact verified local tour agencies.