Bali Sees Record High of 697,000 Foreign Tourists in July 2025, Driven by Seasonal Trends and Strong Australian Demand!

Bali Welcomes Record 697,000 Foreign Tourists in July 2025, Highest Monthly Arrival This Year

Denpasar, Indonesia – Bali has experienced a robust surge in international tourism in July 2025, marking the highest number of foreign tourist arrivals recorded so far this year. According to the recent data released by Statistics Indonesia (BPS) Bali in Denpasar, a total of 697,107 international visitors arrived directly in Bali during July, demonstrating a significant increase in foreign arrivals to the island.

Growth Trends in Tourist Arrivals

The July figures represent a 9.29 percent increase from the 637,868 arrivals recorded in June 2025, which itself had already shown growth compared to May’s 602,213 visitors. This consistent upward trajectory highlights a strong recovery and expansion in Bali’s tourism sector during the high season.

Ari Kurnianto, Head of the Public Relations Team at BPS Bali, explained, “During the high season, the number of international arrivals via air in July rose by 9.30 percent month-on-month, although arrivals by sea declined.” He further noted that the growth factors contributing to these arrivals are partly seasonal, including Australia’s winter school holidays and heatwave warnings in parts of Europe, encouraging more tourists to visit the island.

Year-on-Year Increase and Regional Breakdown

When compared with July 2024, which recorded 625,665 arrivals, this year’s July arrivals reflect an 11.42 percent year-on-year increase, underscoring Bali’s rising popularity among international travelers.

By country, Australian tourists remained the largest group visiting Bali in July 2025, with 161,051 arrivals. Other prominent nationalities included visitors from China (59,651), India (45,288), France (38,460), and South Korea (38,275). Notably, French tourists showed the sharpest growth, with a significant 60.70 percent increase from the previous month’s 23,933 arrivals.

Regionally, European tourists led the growth spurt with 206,280 visitors in July, followed by Asia (197,528 visitors) and Oceania (179,171 visitors). Meanwhile, arrivals from ASEAN countries, the Americas, the Middle East, and Africa each remained below the 100,000 mark for the month.

Cumulative Tourism Performance in 2025

From January to July 2025, Bali recorded a cumulative total of 3.98 million international arrivals, which represents an encouraging 12.46 percent increase over the same period in 2024. This steady rise bolsters Bali’s position as a premier travel destination and supports the local economy that heavily relies on tourism.

Outlook for Bali’s Tourism Sector

The positive dynamics in international arrivals affirm Bali’s continued allure to global tourists despite global challenges. The data suggests that the island’s tourism industry benefits significantly from travel patterns linked to seasonal factors and various international circumstances.

As Bali’s tourism sector builds on this momentum, local businesses, hospitality providers, and government authorities are anticipated to intensify their efforts to sustain and enhance the visitor experience, ensuring the island remains a vibrant and welcoming destination for tourists worldwide.