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16 Mar 2025

Indonesia Sees Tourist Surge with 14 Million Visitors as Bali Dominates – Discover New Hidden Gems Beyond the Island!

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Indonesia Sees Surge in Tourist Arrivals Amid Post-Pandemic Recovery

Jakarta, Indonesia – In a significant rebound from the travel restrictions imposed during the COVID-19 pandemic, Indonesia has recorded a nearly 20% increase in tourist arrivals in the past year. According to the latest official data, approximately 14 million international travelers visited the vast archipelago, marking a hopeful resurgence in the nation’s tourism sector.

Government Focus Beyond Bali

While Bali continues to dominate as the primary destination for foreign tourists—welcoming about 6.3 million arrivals last year, which is more than double that of Jakarta, the largest city in Indonesia—the government has been actively promoting lesser-known destinations across the country. Officials are enthusiastic about the increase, describing it as "significant" following the pandemic-related downturn.

In an effort to diversify tourist traffic, the Indonesian government has been encouraging visitors to explore other parts of the archipelago. Despite Bali’s allure, which mirrored pre-pandemic figures with tourist numbers comparable to those in 2019, initiatives to spotlight alternative sites are gaining momentum.

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Promoting Hidden Gems

Destinations such as Raja Ampat, known for its stunning turquoise waters, and Komodo Island, home to the famous Komodo dragon, have been focal points of the government’s promotional campaigns. Additionally, airlines are responding by adding more flights to various regions, including Manado, which is close to some of the country’s best diving spots in eastern Sulawesi.

On Java, the densely populated Muslim-majority island, tourists are drawn to Borobudur, the world’s largest Buddhist temple, a UNESCO World Heritage site of immense historical significance. Similarly, travelers are flocking to Sumatra to visit Lake Toba, the largest volcanic lake on earth, formed by the caldera of an ancient supervolcano. This stunning natural attraction is not just visually breathtaking but also steeped in geological history, as the Toba eruption tens of thousands of years ago left its mark on climate and geography around the world.

Challenges of Island-Hopping

Indonesia’s geographic diversity—spanning thousands of islands that stretch wider than Canada—offers a wealth of travel opportunities. However, navigating these islands can pose challenges for travelers. Island-hopping by boat can be time-consuming, while air travel may become costly due to necessary connections through major hubs like Jakarta or Bali.

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Conclusion

As Indonesia moves forward in its recovery from the pandemic, the uptick in tourist arrivals is a promising sign for the nation’s economy. The government’s efforts to broaden the appeal of its vast offerings are crucial for sustaining this growth. While Bali remains a key player in drawing tourists, the push for visitors to explore other stunning locales within Indonesia is expected to shape the future landscape of the country’s tourism industry.

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